The phrase “content marketing” is on every marketer’s tongue. Author and master “Marketeer” Seth Godin stated in 2008 that it’s “all the marketing’s that left.” Related, Joe Pulizzi of CMI (Content Marketing Institute) has in the past covered several important points made by Godin. They discussed the concept of content marketing.

Do you sometimes wonder if there’s any other marketing besides content marketing? In 2008, Seth Godin said it’s the only marketing left. In 2014, a post on Forbes’ web site included a statement saying that “by 2013, use of content marketing had jumped across corporations from 60% a year or so before, to 93% as part of their overall marketing strategy.” And according to CMI’s 2013 benchmark study, 91% of B2B marketers are using content marketing.

Are you planning to exhibit for the first time at this year’s Dreamforce in San Francisco? Well then, get ready, get set, and go prepared.

Are you in the business of developing online training materials? Whether you’re producing them for your own company or for your customers, you’ll recognize these three priorities: time-sensitivity, flexibility, and (most of all) security.

Dreamforce is right around the corner. This year’s technology show, hosted by Salesforce, runs from September 15 – 18^th. It’s just about the best opportunity for tech vendors to showcase their stuff. Expect to be wowed: there will be well over 100,000 attendees this year.