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OnFulfillment Blog | Commercial Print

Looking Back at OnFulfillment’s Printing Services History

April 2024 marks OnFulfillment’s Silver Anniversary—25 years of meeting the marketing and event fulfillment needs of customers around the world.

To celebrate the occasion, we’re taking the opportunity to look back and see how the company has evolved, focusing on the various services offered.  We started with an overview of the past 25 years (provide link); today, we drill down on the first of OnFulfillment’s specialties—printing—and provide a history of where we started, how far we’ve come, and where we go from here.

Topics: Print On Demand Print Marketing Commercial Print

Smart Marketers Choose Printers with Muscle

All printers print well. Some deliver good quality; some deliver better quality; and some are truly stellar. But thanks to advanced printing technology, most printers in 2013 do a decent job. When looking at a buffet of print collateral, most marketers can’t tell the difference between samples – or know who printed what.

Topics: Direct Mail Print Marketing Commercial Print Print Fulfillment Marketing Asset Management

7 Ways to Keep Your Print Costs Down

If we’ve seen it once, we’ve seen it a hundred times: enthusiastic yet inexperienced marketers running up print fulfillment costs by creating exotic designs that are undeniably beautiful but prohibitively expensive to produce and distribute. And there’s no shortage of printers who are happy to encourage that sort of behavior and take your money in the process.

Topics: Direct Mail Commercial Print

Why Your Marketing Portal Needs Print-on-Demand Functionality

The last thing your sales team wants is to shop around for commercial printers each time they need something produced. Without a ton of experience, sourcing print is difficult, inefficient, and frustrating.

Topics: Print On Demand Direct Mail Event Marketing Materials Commercial Print Marketing Asset Management

What’s at the Heart of Print on Demand

Sometimes it’s hard to understand print industry lingo. If you’re not part of this vibrant and evolving field, you may not always be savvy to terms that printers toss around with abandon. That’s their problem – not yours.

Topics: Print On Demand Courseware Commercial Print Global Fulfillment Marketing Asset Management Kit Assembly