OnFulfillment Blog | Promotional Swag

“Buy locally, distribute globally” is a sound business strategy. It provides a level of control that allows you to maintain consistency across products or materials, manage the brand, and take advantage of bulk pricing.

That’s the theory, anyway. In practice, however, it’s not quite that simple or straightforward.

Most countries, and many manufacturers, have customs rules and other regulations designed to prevent materials produced in a foreign country from being imported and distributed in different locations. Generally, these rules are designed to protect local businesses from unfair labor practices, and the penalties can be harsh, both economically and in terms of wasted time and resources.

No one should be surprised to learn that expressing appreciation for a job well done is critical to creating a positive work environment, ensuring employee satisfaction, and contributing to company success.

According to a March 2022 survey conducted by OnePoll on behalf of Bonusly, nearly half of U.S. workers (46%) have left a job because they felt unappreciated, while 65% said they would work harder if their contributions were acknowledged by management. The importance of recognition isn’t limited to management; 65% of respondents said they would remain in a position with an unappreciative boss if their co-workers appreciated their work.

Today more than ever, environmental concerns and social responsibility are driving business decisions and behavior around the world.

One way in which these values have manifested themselves is the way companies engage in gift giving, particularly with prospects and customers. The types and quality of gifts have evolved significantly over the years, transitioning from inexpensive, generic, and often wasteful items to more thoughtful and considerate offerings designed to project a more conscientious and impactful image.

The dog days of summer are upon us. Long, hot days. Memorial Day is a distant memory; Labor Day is still nearly a month away.

Sounds like it’s time to get started on your holiday shopping.

Promotional product fulfillment seems fairly straightforward—it’s the process of managing the distribution of promotional products or branded merchandise for the purpose of increasing corporate visibility. It helps businesses effectively distribute their branded merchandise to target audiences, enhance brand visibility, and create a lasting impression.

These promotional products can be virtually anything—a pen, a polo shirt, a backpack—imprinted with your company's logo, wordmark and/or marketing message, distributed to prospects and existing customers as part of marketing, advertising or retention campaigns.