Digital Asset Management, Print on Demand, Global Fulfillment | OnFulfillment Blog
Steve Friar

Steve Friar

Steve is President and founder of OnFulfillment.

Recent Posts by Steve Friar:

Rock on, Print Marketing. Rock on.

To be honest, coming across news that points to the power of print marketing makes our day. Even though print’s reputation has been taking a beating, we stand behind our belief that marketers will be successful through the use of print in their campaigns.

Topics: Print Marketing Global Fulfillment

9 Reasons Education Services May Need a Courseware Management Program

Experienced Educations Services teams know that print & fulfillment of training manuals can be one of your largest expenses. A comprehensive Courseware Management Program can help you gain control over these costs. But how do you know that a comprehensive Courseware Management Program is right for you? Browse through this slideshare to learn the top 9 reasons why a courseware management program may be needed.

Topics: Courseware

Are Nightmares about International Shipping Keeping You Up?

Companies that produce training materials and other time-sensitive documentation for a global audience need to feel 100% confident that their materials will be delivered where they’re needed, when they’re needed. And not a day later.

And if it were as simple as conjuring up your very own Harry Potter to cast one of his spells (what would he call it – Deliverencio?), those in charge of making sure their company’s training materials were delivered safely all over the world would all sleep like babies.

Topics: Print On Demand Direct Mail Courseware Global Fulfillment Print Fulfillment Marketing Asset Management

How to Write Good Print Specs

 

Remember the scene in the rock music mockumentary, “This Is Spinal Tap,” where the Stonehenge model built for the concert stage as a prop turned out to be 18 inches high instead of the intended 18 feet (thus turning the group into a laughingstock)? It was traced back to a bad spec written on a napkin.

Topics: Direct Mail Commercial Print

What the Heck Does a Print Buyer Do?

More and more marketers find themselves slipping into the role of print buyer from time to time. Maybe it’s not a huge part of your job, but when someone assigns you the task of getting something printed, you should be prepared.

This post is #2 in a short series. We hope to bring you up to speed where print buying is concerned. Commercial printing is a manufacturing industry that has its own language and some pretty fascinating processes and technologies.

Topics: Print Marketing Commercial Print