Digital Asset Management, Print on Demand, Global Fulfillment | OnFulfillment Blog

How to Choose a Graphic Designer for Your Direct Mail Project

Don’t have a “go-to” designer or a creative agency with which you work? No worries. There are some handy tips to help you choose the right graphic designer for a direct mail project.

Graphic design is a creative and technical specialty that generally requires at least a college degree. And as with any professional service, the more experience your designer has, the more comfort that will provide you, the client.

Topics: Direct Mail Print Marketing Commercial Print Marketing Asset Management

Startling Facts about Direct Mail

Just when you think you’re ready to pull the plug on direct mail, you read some success story or spy some blog post about how effective it can be.

Topics: Direct Mail Marketing Asset Management

6 Questions to Ask When Interviewing a Printer

If you’re in the market for a new commercial print partner, a little bit of pre-planning is a smart thing. Don’t approach a first meeting with a sales rep as a haphazard, 20-minute, unscripted interview. The bigger your print budget, the more you should prepare. Too much money is at stake to screw it up – but if you don’t ask the right questions, you could easily do just that.

Topics: Commercial Print

4000 lbs of Goods to Help Typhoon Haiyan (Yolanda)

This week employees, friends & family of our team, and customers of OnFulfillment donated more than 4000 pounds, or 39 full boxes, of needed clothing and goods to help victims of Typhoon Haiyan (known as Typhoon Yolanda in the Philippines).

Topics: Promotional Swag

10 Questions to Ask Yourself Before Hiring Any Printer

As a marketer, you’re probably being wooed by commercial print reps every week. They all promise to put customers first. They all profess to have state-of-the-art equipment. They all vow to have competitive pricing.

Can they ALL be the best, the fastest, the most reliable printer who just happens to specialize in your particular industry? Short answer? No way! It’s a tough world for printers in 2013, and with over 30,000 in this country alone, you can imagine how competitive it is. Be suspicious of printers who promise you Everything.

Topics: Print On Demand Direct Mail Commercial Print Global Fulfillment Print Fulfillment Marketing Asset Management Kit Assembly