The last thing your sales team wants is to shop around for commercial printers each time they need something produced. Without a ton of experience, sourcing print is difficult, inefficient, and frustrating.
by Steve Friar, on Wed, May 28, 2014 @ 09:58 AM
The last thing your sales team wants is to shop around for commercial printers each time they need something produced. Without a ton of experience, sourcing print is difficult, inefficient, and frustrating.
by Steve Friar, on Wed, Apr 30, 2014 @ 01:56 PM
You may be a bona fide marketing professional, but if your job includes getting your company’s trade show materials printed, or you’ve been tapped to find a resource for a variable data postcard campaign, guess what? You’re a print buyer. Congrats!
by Steve Friar, on Tue, Mar 18, 2014 @ 02:55 PM
Only a printing firm that has your best interest at heart will tell you how to control your costs when you’re starting a new print project. OK, we admit it: guilty as charged! We can’t stand to see marketers reckless when it comes to printing. We’re happy to give you these tips.
by Steve Friar, on Mon, Mar 10, 2014 @ 10:49 AM
Just in case you’re unfamiliar with the major differences between digital printing and offset (or lithographic) printing, this blog post is for you.
by Steve Friar, on Tue, Mar 04, 2014 @ 12:34 PM
Marketers are skeptical about sharing too much information with their service providers. We get it. We know you have budget guidelines and other proprietary information about your business that should be held close to the vest.
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Information and insights on print fulfillment and strategies for training teams, marketing organizations, and e-commerce companies.
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