OnFulfillment Blog | Promotional Swag

The current state of tariffs is still in flux. One week they’re on; the next week they’re off, reduced, or delayed. At any given moment, it’s not clear what the economic impact will be on promotional items purchased overseas.

One way around this situation—or at least a way to avoid it altogether—is to purchase promotional items made in the U.S.A. This blog is the second in a series offering suggestions on some branded merchandise either assembled or produced entirely in the U.S. (remember, a product labeled “Made in the U.S.A.” may be composed of pieces produced overseas but assembled domestically).

Due to the volatility and uncertainty surrounding the current tariff situation, there has been an increased demand for promotional items made in the U.S.A.

Until recently, lower production costs have generally made giveaways produced overseas a better overall value, helping organizations stretch their marketing dollars. Newly imposed (or pending) tariffs, however, threaten to push those costs higher than domestically produced items, driving companies to seek out products made in the U.S.A.

To assist in these efforts, OnFulfillment has identified a number of branded promotional giveaways that meet this requirement. Designed to fit every budget, these items help you avoid the extra costs imposed by tariffs without compromising on quality.

Gift kits have become the preferred vehicle for recognizing, rewarding, and communicating with different audiences.

Previously popular paper- and text-based methods such as flyers, mailers, and e-mails have fallen out of favor as the sheer level of material rose, leading to messages being tossed or deleted before they were even read.

Gift kits, on the other hand, have a significantly higher open rate and lifespan than paper-based communications. Unlike e-mails and letters, receiving an unexpected package delivers a welcome and memorable boost of serotonin.

Spring has sprung. Warmer weather is on the way. People are shifting their social activities outdoors. And that means one thing: it’s time to start thinking about your spring and summer promotional campaigns.

Seasonal gifts and giveaways are available in all sorts of price ranges, from under $5 to more than $100. No matter what your budget, there are plenty of warm-weather items to choose from that will make your brand stand out.

Here are some of our favorite spring and summer giveaways, organized by price point, to help you rise above the competition.

The post-COVID resurgence of in-person events has had a spillover effect on the branded promotional merchandise industry. Companies need giveaways to spread the brand, leading to increasing orders for branded promotional items ranging from apparel and office supplies to drinkware, electronics, and scores of other tools.

Unfortunately, the recent implementation of tariffs on goods imported from Canada, Mexico and China—the primary suppliers of many promotional products—are expected to have a profound impact on the promotional merchandise industry. There have been hints that higher tariffs may be coming for select goods from Europe as well. Although there is a certain amount of gamesmanship and negotiating going on, causing delays in the implementation, it’s a virtual certainty that changes are afoot.